The dream of any organic web marketer is to arrive on the front search engine result page of any search engine, most especially Google’s. 

But before users click on a URL link, and before a page ranks, search engines must find and store the content of a page in it’s index.

What is Indexation?

Web Indexation refers to the process implemented by search engines to store the contents of a web page in the index, thereby allowing the search engines to provide a link to respective content to users who enter a related search query. 

Quite simply, if your site isn’t indexed, you won’t appear in Google search results. 

Naturaly two questions that follow up leaning about page indexation are, “how to get Google to index pages,” and “how to speed up the process.” 

I’m delighted to help you learn the quick and easy answers to both of these questions.

1. Implement and Submit Sitemaps

One of the easiest, yet overlooked tips for faster web indexation is to submit a sitemap to Google (or any search engine).

You can create a sitemap via Sitemap generators and submit it to Google through the Google Search Console (other search engines will have their version of a webmaster tool). 

It’s worth noting that the submission of a site map speeds up the chances of indexation mostly because you are communicating directly with search engines. You are, in a way, waving a flag that says, “hey, I know you are busy with billions and billions of pages online but I am here too. I exist! Here are my pages.”

By submitting a sitemap you simply alert search engines the availability of crawlable URLs on a site. How quickly they crawl your site after acknowledging your site will depend on other factors.

2. Use Google Search Console to Coverage Issues

This recommendation sits somewhere in between getting indexed and getting indexed faster. It’s more specifically a maintenance tip.

Google and other search engines aren’t interested in crawling, indexing or sharing web pages with technical errors. Thus, they usually make it easy for you to identify URLs they consider valid or problematic. The more valid and non-problematic URLs you have, the better your chances of being indexed.

Get used to keeping an eye on your preferred webmaster tool. 

3. Audit and Fix the Common Crawl Errors

Another maintenance tip for a technically healthy site is to use crawling tools like Screaming Frog to identify potential indexing issues such as DNS, Server, 404, and Robots.txt errors. 

Once flagged, implement solutions to maximise organic visibility.

4. Avoid Duplicate Content Issues/ Implement Canonicals

Again, staying with the maintenance side of indexation. It’s important to avoid confusion on search engine results pages.

If a user is going to enter a search term in order as athe seek a solution to their problems, it’s best to avoid presenting more than one page for that query. 

Users may night flinch if they see two URLs for the same non-branded search but search engines might. They are looking to provide the most relevant content to math the interests of users. 

Now if you run an eCommerce site with loads of pages that can’t reasonably be differentiated, don’t fret. Look to implement canonical tags to help search engines identify preferred URLs.

Show search engines that you know how to clean up the priorities of your site and they are more likely to index the pages you care about, as opposed to penalizing and wasting time on less relevant pages.

5. Creating Mobile Friendly Website

You may have heard, mobile first indexing is here to stay. Which means, the performance of sites on mobile devices is likely to dictate the overall performance of websites on all devices. 

Google has been putting emphasis on mobile-friendly web pages for a while. Sites that are not optimized for mobile phones usually report indexation issues. 

You can test the mobile-friendliness of your site via ‘Google PageSpeed Insights’ and see how it affects the crawling and indexing. 

You can also run a few technical tweaks like creating a responsive web-page, optimizing images, and reducing the on-page UI elements to improve the mobile-friendliness of your site. 

Sort out the mobile side of things, and you are likely to be indexed faster. 

6. Optimize for Web Core Vital Signals

This particularly pertains to Google but can’t hurt for other search engines. Web Core Vitals address typical user experience concerns including: page load speed, cumulative layout shift and interactive responsiveness. 

Respectively, this means webmasters ought to ensure their sites are as fast as possible, don’t surprise users with sudden shifts in page presentation, and that pages do what users expect then to do as quickly as possible.

The pages that can guarantee this in the future are likely to be indexed faster than others.

7. Optimize the Internal Linking Structure

When you establish a consistent architecture within your webpages (by linking them), you tell Google bots about multiple pages during one crawl cycle. In all, internal linking improves your site’s indexation. 

Adding links tells Google that other pages are important too and the bots should index them as well.

8. Attract Quality Backlinks to your site

Want search engines to take you seriously. Investigate ways of booting your expertise, authority and trustworthiness. Create content people want to engage. Display a level of credibility that people want to return to. And actively pursue backlinks from authoritative websites.

Want faster indexing? Search engines are likely to closely monitor and share your site with the world if they have confidence in your brand. By attracting quality backlinks, search engines are likely to arrive on your site as they visit external linking sites. Plus, they’ll assume they ought to be more aware of your content as others online value your pages enough to share a link.

TRAM SEO Conclusion

I hope you found this guide on site Indexing Useful. T may feel like a lot to take in initially but I assure you these are very simple steps. And once you get comfortable with them, you’ll find there's really not much more to site indexation. All about getting stuck in now. 

Best of luck.

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